Cookbiz Co.,Ltd. (6558) Stock Price

Cookbiz is a company with human resources services specialized in the food and beverage industry as its core business, while also operating an investment division. The company operates a job listing website called "cookbiz," providing services including personnel placement through consultants, job advertisement posting, and direct recruitment scouting by employers. The company also handles personnel placement for foreign workers with specified skills, training services for restaurants, and shift management systems.

The company's primary customers are food and beverage businesses. For personnel placement, it receives success-based fees calculated according to annual salary; for job advertisements, it charges based on posting duration and display conditions. For scouting services, it receives flat-rate fees based on usage period, and for training services, it charges according to the training content, thereby building a diverse revenue model. Through its expertise in the operational characteristics and human resource needs of the food and beverage industry, the company delivers detailed matching services.

The business is divided into two main segments: HR operations and investment operations. HR operations focus on personnel placement, job advertisements, and scouting services. The investment operations provide support to small and medium-sized enterprises facing business succession challenges. Through consolidated subsidiaries, the company operates frozen seafood processing businesses for scallops and atka mackerel, as well as croquette manufacturing and sales operations using Hokkaido potatoes. These portfolio companies are advancing high-quality product development and expanding their sales networks.

In December 2024, Cookbiz adopted a new mission "Food is People" and vision "Empower the Food People," launching a growth strategy that diversifies its business while maintaining its foundation in staffing services specialized for the food service industry. The company has established revenue, operating profit, and operating profit margin as key management metrics, targeting profitability in the next fiscal period. In response to changing market conditions following the end of post-COVID talent demand surge, the company is working to rebuild a sustainable business foundation.

In priority investment areas, the company is focusing on growth of its revamped scout service "Direct Offer," launched in April 2024, while expanding sales channels through partnership strategies and strengthening offline initiatives such as group recruitment events. As a differentiation strategy, the company is developing services from a customer perspective and promoting higher value-added offerings across recruitment, job advertising, and scout services. Additionally, the company is diversifying contact methods with job seekers by combining SNS with traditional phone and email communication.

In new market development, the company is actively developing new businesses that address diverse customer needs beyond traditional recruitment and job advertising. Notably, the company is entering the DX sector by providing SaaS products through cloud services and expanding into business restructuring services for food-related enterprises. By contributing to transformation in the food business through these new areas, the company aims for discontinuous growth.

Regarding technological innovation, the company has completed comprehensive renovations of its websites and systems, establishing a foundation that improves user convenience and maximizes site engagement and application actions. Through IT infrastructure development and improved operational efficiency, the company is expanding profitability of existing businesses while introducing a new personnel system in December 2025 to secure top talent and strengthen organizational capability. Through these initiatives, the company will strengthen its sales, development, and management operations while expanding its business scope across the entire food industry.