Bewith, Inc. (9216) Stock Price

B-With develops and provides cloud PBX "Omnia LINK" as its core offering, along with contact center and BPO services, and AI/DX solutions. The company operates contact centers that handle customer inquiries across multiple channels including phone, email, and chat. It also provides one-stop support for business clients, from planning and design through training and operations.

The company's primary customers are businesses outsourcing their operations. Revenue is mainly generated from staff working hours and system/facility fees. Contact center services account for approximately 70% of sales, with full outsourcing representing about two-thirds of that revenue, ensuring a stable revenue base through long-term contracts.

The business is divided into two main segments: contact center and BPO services, and system sales and IT outsourcing centered on Omnia LINK. By using Omnia LINK internally, the company achieves cost reduction and rapid facility expansion. It is also working to expand fixed-rate revenue through external sales and leverage remote operators to strengthen service capacity and stabilize earnings.

Under its "Medium-Term Management Plan 2025," the company aims to grow through two main pillars: its contact center and BPO business (representing approximately 70% of sales, with full outsourcing accounting for roughly two-thirds of that), and system sales centered on its proprietary cloud PBX "Omnia LINK." The market environment is favorable, with the telemarketing market valued at approximately 1.1 trillion yen in 2023 and the CRM market (including cloud-based solutions) at approximately 118.1 billion yen in 2023. Cloud-based CRM is expected to grow at an average annual rate of approximately 14% from 2021 to 2025. The company uses revenue growth rate and operating profit growth rate as key performance indicators to pursue steady expansion.

The company is concentrating resources on two priority investment areas: expanding external sales of Omnia LINK and advancing contact center capabilities. Specifically, it is accelerating the growth of Omnia LINK sales licenses while improving revenue per user through optional features such as voice recognition and expanding its service lineup. Its differentiation strategy goes beyond providing systems alone—it leverages internal cost savings, rapid facility deployment, and remote operator utilization to strengthen operational capabilities, while pursuing deep market penetration in priority sectors such as finance and telecommunications to secure long-term contracts.

For new market development, the company is preparing for increased demand from financial institutions undergoing branch consolidation by offering "UnisonConnect," which provides one-stop solutions for consultations, applications, and electronic contracts. It is also expanding into office operations beyond contact centers. The logistics collaboration tool "Omnia LINK ANYPUT" launched in June 2024, and the property and casualty insurance-specialized CRM "Omnia LINK PILOTe" launched in April 2025. Through these offerings, the company is expanding its target user base while broadening market reach through bundled sales of systems and BPO services. Additionally, the company is accelerating concrete discussions for market entry in the ASEAN region.

Regarding technological innovation, the company is advancing operational sophistication through AI and automation technologies. It is implementing generative AI for detecting administrative errors, combining RPA capabilities, and integrating voice recognition and other advanced features into Omnia LINK to enhance operations and add value. Simultaneously, the company is pursuing measures to increase customer satisfaction and raise customer unit value. The company is also strengthening its management foundation through initiatives in human capital, sustainability, and governance enhancement to build the infrastructure necessary to support business expansion.