Casa Inc. (7196) Stock Price

Market cap
¥8.5B
P/E ratio
35.8x
Casa provides rental guarantees that eliminate unpaid rent risk for landlords while helping tenants secure housing without traditional guarantors.

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Business Overview

Casa operates primarily in the rental guarantee business. Under this model, Casa enters into a guarantee agreement with tenants at the time of lease signing and serves as a joint guarantor, eliminating landlords' risk of unpaid rent. Revenue is generated through a recurring business model consisting of two components: an initial guarantee fee and an annual guarantee fee.

Casa has established a credit management system utilizing data from credit information agencies and its own proprietary database. When rent defaults occur, Casa makes substitute payments to landlords and property management companies, then seeks reimbursement from tenants. Casa also partners with Ricoh Lease Corporation to offer rent collection agency services that streamline rent management efficiency.

Casa has established a consultation service for customers facing financial or lifestyle concerns, providing guidance on government safety net programs and employment support proposals. Through these efforts, Casa works to minimize default risk.

In the rental real estate market, single-person households are increasing due to demographic shifts including declining birth rates, aging populations, and delayed marriage. However, rising vacancy rates resulting from increased rental property supply have become a concern. Additionally, the shift toward nuclear families has made it increasingly difficult to secure joint guarantors.

To address issues such as rising vacancies in older properties and declining property values, Casa is developing an IT-enabled one-stop service for self-managing landlords. This service provides comprehensive support for rental property management.

Furthermore, Casa operates a child support guarantee business as infrastructure to protect children's futures. This business provides child support guarantees along with support services for single parents' independence, including assistance with housing searches, job searches, and lifestyle counseling.

Management Policy

Casa aims to create a society where everyone can live with peace of mind by providing solution services that address challenges in real estate rental management. The company is committed to creating new services based on customer-first hospitality and trust and security.

Casa has formulated a medium-term management plan targeting increases in revenue and operating profit from 2026 through 2028. Specifically, the company aims for revenue of 15,424 million yen and operating profit of 2,005 million yen by 2028.

With an eye toward expansion of the rental real estate market, Casa is strengthening its sales strategy. The company is reinforcing its sales structure to expand its guarantee business, developing new agencies and promoting utilization among existing business partners. It is also establishing a specialized team to serve the commercial rental market.

To expand profitability, Casa is working to reduce cost of sales. The company is optimizing allowances for doubtful accounts and improving credit management accuracy to strengthen risk management. This aims to suppress delinquency occurrence and streamline collection processes.

As its guarantee services expand, Casa is advancing guarantee digital transformation. The company is strengthening operational efficiency and cost management through RPA automation and BPO utilization. It is also focusing on improving the accuracy of credit and collection models using AI.

To address social issues, Casa supports single-parent households. Through rent debt guarantees and child support guarantees, the company alleviates the economic anxiety of single mothers and provides an environment where they can raise children with confidence.

Securing and developing talent is also a key priority. Casa recruits personnel who resonate with its corporate mission. The company emphasizes "expertise," "cross-departmental collaboration," and "challenge mindset," creating an environment where employees can actively take on new challenges.

Casa is also strengthening corporate governance. The company has established a Compliance Committee and is promoting continuous improvement in coordination with the Board of Directors and Internal Audit Office. This aims to ensure safe and reliable business operations.

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