(6183) Stock Price

Market cap
¥103.9B
P/E ratio
12.3x
Bell System 24 Holdings provides comprehensive customer relationship management services including call centers, technical support, and business process outsourcing to help companies improve their operations.

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Business Overview

Bell System 24 Holdings primarily operates in the CRM (Customer Relationship Management) business. This business provides inbound and outbound call services centered on telephone communications, as well as services utilizing web and social media. Specific offerings include customer support, sales support, technical support, and BPO (Business Process Outsourcing) services.

Bell System 24 Holdings' CRM business handles customer inquiries regarding client companies' products and services, provides sales promotion support, and offers technical assistance for IT products. The company also handles accounting and human resources tasks, conducts market research, performs data entry, and provides development support for pharmaceuticals and medical devices. Through these services, the company supports operational efficiency improvements for its clients.

As additional business operations, Bell System 24 sells content through mobile and PC platforms. This includes monthly subscription content for general consumers and weather forecast content for business clients. Additionally, Bell Soleil promotes employment of people with disabilities by providing general affairs and administrative outsourcing services. Through these initiatives, the company also contributes to society.

Management Policy

Belсистема24 Holdings aims for sustainable and sound growth under its corporate philosophy of "supporting society's prosperity through innovation and communication." The company has identified three priority initiatives in its Medium-Term Management Plan 2025: "maximizing human potential," "advancing data utilization," and "developing new BPO domains."

The company is developing a "next-generation contact center" leveraging generative AI. This initiative aims to reduce operator workload and improve productivity. Additionally, as a marketing support service, the company creates new added value by utilizing data to understand consumer needs.

In response to growing outsourcing demand, the company is expanding its client base. It provides generative AI-driven automation and consulting services to increase transaction scale. Through these efforts, the company supports clients' operational efficiency and pursues revenue growth.

Belсистема24 Holdings is also committed to creating an environment where diverse talent can thrive and maximizing employee work engagement. This strengthens the foundation supporting the company's sustainable growth and development.

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