Artra Group CorporationJP:6029Stock Price

Market cap
¥1.5B
P/E ratio
24.3x
Atla Group supports acupuncture and orthopedic clinics with billing services, equipment, and training while also operating Pelican toy stores.

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Business Overview

Atla Group operates two main businesses: acupuncture and orthopedic clinic support services, and toy retail. In the clinic support business, Atla assists with the operation of orthopedic and acupuncture clinics, addressing industry challenges by expanding self-pay treatments and product sales. Specifically, the company conducts seminars through Atla Academy, provides the core system A-COMS, and operates HONEY-STYLE, a product sales support system.

Atla Group operates acupuncture and orthopedic clinics under the "Honetstsugi" chain brand. The company promotes new entrants from other industries and encourages existing clinics to join the chain, providing equipment installation and Atla billing services. Atla also offers consulting to help clinics build business models less dependent on insurance-covered treatments.

Atla Group sells equipment and consumables to orthopedic and acupuncture clinics. The company focuses on selling proprietary equipment needed for self-pay treatments and provides training during installation to support new revenue streams. Consumables are sold through the EC site "Atla Store," with promotional campaigns and point-based incentives.

Atla Billing Service handles insurance claim submissions for orthopedic and acupuncture clinics, reducing administrative burden. Members receive the core system A-COMS to support the creation of insurance benefit application forms. The company also offers early cash conversion services for insurance claims to support cash flow.

HONEY-STYLE is a product sales support system for acupuncture and orthopedic clinics, offering self-pay treatment menus and health-related products focused on beauty and wellness. Members can book treatments through an app and purchase products at discounts using points.

Atla Academy operates a portal site providing information to certified orthopedic surgeons and acupuncturists. The company conducts seminars on techniques and self-pay treatments, offering information useful for clinic management. Atla is also expanding video content offerings.

Atla Group operates "Honetstsugi Day Service," a day service franchise chain. The model leverages certified orthopedic surgeons and offers the advantage of consolidated recruitment when co-located with acupuncture and orthopedic clinics. The company provides necessary know-how for opening and operating facilities.

One-Third Fitness operates 24-hour fitness gyms. When acupuncture and orthopedic clinic owners join the chain, the company expands preventive fitness usage and creates synergy effects. Atla strengthens collaboration between fitness facilities and clinics.

The toy retail business is operated by Pelican Corporation under the "Pelican" store brand. The company sells toys and stationery, leveraging operational expertise in physical retail developed through the clinic support business. Atla focuses on improving store efficiency and customer service.

Management Policy

Atla Group pursues growth through two business segments: acupuncture and orthopedic clinic support services, and toy retail operations. In clinic support services, the company addresses industry challenges by helping clinics expand self-pay treatments and product sales. It provides seminars through Atla Academy and offers A-COMS, its core business system.

The company advances clinic chain expansion through the Honetsuggi chain network. It promotes new entrants from other industries and encourages existing clinics to join the network, while providing consulting services to help clinics build business models less dependent on insurance reimbursements.

In toy retail, Pelican Corporation operates Pelican stores selling toys and stationery. The company leverages operational expertise in physical retail developed through its clinic support business to improve store efficiency and enhance customer service.

Atla Group prioritizes revenue and operating profit growth as core strategic objectives. Over the medium to long term, it aims to strengthen its corporate foundation through increasing Honetsuggi chain affiliates, expanding Atla Academy content, and adding features to A-COMS.

The company also prioritizes talent recruitment and development, with enhanced internal training programs. It places importance on strengthening internal controls, risk management systems, and compliance enforcement to build a foundation supporting sustainable growth.