- JP-listed companies
- WOWOW INC.
WOWOW INC. (4839) Stock Price
Price and Volume
Market Cap
PER
PBR
Business Overview
WOWOW primarily produces and procures broadcast programs and provides paid television broadcasting via broadcast satellites. The business generates revenue mainly from subscription fees paid by viewers. WOWOW offers BS digital paid broadcasting services, operating 3 channels in 2K resolution and 1 channel in 4K resolution. The company also provides free ad-supported programming during certain time slots.
WOWOW distributes programs through third-party platforms including cable television, communications satellites, and IPTV services. Additionally, through its WOWOW On Demand streaming service, the company offers simultaneous broadcast streaming, live streaming, and archive streaming. WOWOW also provides "WOWSPO," a curated sports content package, via subscriptions on ABEMA and Prime Video.
WOWOW Plus, a subsidiary, broadcasts "WOWOW Plus" and "Kayō Pop Channel" through BS, CS, and cable television. WOWOW Entertainment handles program recording and production, while WOWOW BRIDGE manages production services for foreign content in Japan.
As affiliated companies, Broadcasting Satellite System procures and operates the broadcast satellites used by WOWOW, and BS Conditional Access Systems manages the issuance and administration of IC cards for digital broadcast conditional access systems. WOWOW Crossplay provides technical support for content distribution.
In the telemarketing business, WOWOW Communications handles customer management and telemarketing, while Frost International Corporation also provides telemarketing services. Cinra plans and operates its own media properties and handles advertising planning and production for websites.
Additionally, WOWOW conducts video and broadcasting-related transactions with Fuji Media Holdings and TBS Holdings. Through these operations, WOWOW delivers diverse media and content, providing viewers with a wide range of entertainment.
Management Policy
WOWOW's corporate mission is to contribute to people's happiness and the creation of a rich culture through entertainment. The company provides diverse entertainment content primarily through broadcasting and streaming services, while also operating related businesses including digital marketing and video production. This approach aims to deliver a wide range of entertainment beyond traditional broadcasting and streaming.
To respond to rapidly evolving digital technology and changing lifestyles, WOWOW has established a medium-term management plan for fiscal years 2025-2029. The plan targets evolution into "a company that provides passion to members' daily lives" and focuses on building new business models. Through this transformation, the company aims to restructure its revenue model and achieve sustainable growth.
The medium-term plan expands digital service touchpoints by launching new streaming services following WOWOW On Demand and strengthening e-commerce services. Building a digital platform will improve existing customer satisfaction and acquire new members. These initiatives aim to enhance the overall quality of WOWOW's services and drive business growth.
WOWOW pursues growth in both the member segment, centered on B2C, and the non-member segment, centered on B2B. In the member segment, the company will strengthen revenue through broadcast optimization and new streaming services. In the non-member segment, it will expand business by leveraging group synergies and promoting external sales.
Fiscal year 2025 marks the first year of the new medium-term plan and is critical for building new business models. The company will accelerate investments in shifting the customer base toward streaming, strengthening the member business, and enhancing group collaboration, while pursuing structural reform and cost reduction in existing operations. These efforts aim to achieve the business plan targets.