(4256) Stock Price

Signed provides cloud-based reservation management system "BeautyMerit" and unified reservation management system "Kanzashi" for hair and beauty salons. These services support the connection between stores and customers, streamlining the entire process from customer acquisition and reservations through treatment, billing, and follow-up care.

"BeautyMerit" is a service that supports optimal customer experience and work style reform in hair and beauty salons. Delivered via the cloud, it is compatible with multiple devices including PCs, smartphones, and tablets. This enables store operators to grasp business information in real time.

"Kanzashi" is operated by Pacific Porter Co., Ltd. and is a system that centrally manages inventory and pricing across multiple customer acquisition sites and in-house reservation engines for hair and beauty salons. This enables automated reservation management and significantly reduces operational burden. Integration with POS systems also streamlines billing operations.

Signed's services also provide e-commerce functionality and data analytics features tailored to the hair and beauty industry's needs. This allows stores to secure new revenue streams and automatically visualize management metrics to support business operations. These features also contribute to improved customer satisfaction.

Signed has built a strong partner network and integrates with customer acquisition sites, POS systems, and beauty industry distributors. This allows seamless service utilization without modifying existing systems, enabling adoption across businesses of varying sizes.

Signed's business model is subscription-based (monthly billing) through cloud services. This builds a continuous revenue foundation, balancing stability and growth. For the fiscal year ending March 2025, subscription revenue represents 92.6% of total revenue, with ARR reaching 2.218 billion yen.

Signed leverages the internet and technology to optimize customer experience in the beauty and hair care industry. The company's growth strategy centers primarily on a subscription model, with expansion of ARR (Annual Recurring Revenue) as a key management objective. To achieve this goal, the company tracks three critical metrics: the number of contracted salon locations, ARPU (Average Revenue Per User), and customer churn rate.

Signed aims to reduce cancellation rates by improving customer satisfaction and expanding service features. This approach supports continuous customer acquisition and increased service value. The company also prioritizes system stability by investing in server infrastructure upgrades and strengthening information management systems. These efforts contribute to expanding the customer base and improving service convenience.

Against the backdrop of growing online booking markets in the beauty and hair care industry, Signed expects increasing demand for its services. As online booking adoption accelerates, Signed's offerings—BeautyMerit and Kanzashi—help streamline salon operations. This enables beauty and hair care shops to enhance customer experience and strengthen their competitive position.

Additionally, Signed is strengthening its organizational structure by recruiting talented employees with diverse backgrounds and creating a workplace where staff can thrive. These efforts support sustainable growth, enabling the company to reinforce its leadership in the beauty and hair care industry and maximize enterprise value.