e-Seikatsu Co.,Ltd.【JP:3796】Stock Price

Iikurashi is a company that provides cloud solutions specialized for the real estate industry. Under its mission of "Creating many good lives through technology and heart," the company develops systems and applications to support digital transformation (DX) in the real estate market and provides them in a SaaS (Software as a Service) format.

The company's business is primarily divided into "Cloud Solutions Business." Within this segment, subscription services provide business support systems for real estate companies and generate revenue through monthly usage fees. This business model enables customers to reduce costs, benefit from continuous system improvements, and respond quickly to regulatory changes.

Additionally, through solution services, the company offers SaaS implementation setup, deployment and operational support, custom system development, and resale of third-party services. These services aim to optimize customer operations and maximize the effectiveness of the company's SaaS offerings.

Iikurashi provides vertical SaaS specialized for the real estate market and builds close relationships with customers by addressing industry-specific needs. As the real estate market is one of Japan's largest industries, the company strengthens its competitiveness by promoting digitalization in this sector.

The company's SaaS is delivered on a highly stable, robust, and reliable system infrastructure, allowing customers to use high-quality systems at low cost. This enables customers to focus on their core business and maintain flexibility in system implementation and usage.

Furthermore, Iikurashi offers a comprehensive service portfolio covering all real estate operations. The company supports all real estate business functions—including rental property management, digitalization of tenant applications, and marketing support—and deploys integrated solutions that optimize business processes.

Through its business support SaaS, the company is building a platform where data related to housing and living circulates, aiming to realize a data-driven marketplace. This approach maximizes customer business value and drives sustainable growth.

Iikurashi is a company that provides cloud solutions specialized for the real estate industry, operating under the mission "Creating many good lives through technology and heart." The company drives digital transformation (DX) in the real estate market and delivers systems and applications in a SaaS format.

The company's growth strategy focuses primarily on strengthening marketing and sales activities for its real estate operations support SaaS to expand its customer base. Specifically, it targets balanced growth in customer count and customer unit price as key growth drivers to advance business development.

Iikurashi leverages a cloud and SaaS model to support customer operational efficiency and promote IT adoption in the real estate market. This enables customers to reduce costs, benefit from continuous system improvements, and respond quickly to regulatory changes, thereby optimizing their operations.

The company has set medium to long-term targets of 5,000 customers and a monthly customer unit price of 100,000 yen or more. It pursues new customer acquisition through webinars and online sales, while also seeking to increase customer unit price through upselling and cross-selling to existing customers.

Additionally, Iikurashi actively develops new services tailored to real estate market needs. Through these efforts, the company aims to maximize customer business value and achieve sustainable growth.