CERES INC. (3696) Stock Price

Market cap
¥17.7B
P/E ratio
10.5x
Ceres Inc. operates points platforms like Moppy, D2C businesses selling cosmetics and health products, corporate digital transformation services, and financial services including cryptocurrency exchange CoinTrade.

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Business Overview

Ceres Inc. operates multiple business segments and provides a wide range of services. The Ceres Group consists of consolidated subsidiaries including Yumemi Inc., Mercury Inc., and Bacchus Inc., as well as Bitbank Inc., which is accounted for using the equity method.

Ceres' business is divided into two main segments: "Mobile Services" and "Financial Services." The Mobile Services segment includes "Points," which encompasses the points site "Moppy" and the affiliate program "AD.TRACK"; "D2C," which handles planning, manufacturing, and sales of cosmetics and health food products; and "DX," which supports corporate digital transformation.

In the "Points" segment, Ceres operates a platform centered on Moppy that connects advertisers and users. Users earn points by engaging with advertisements and can exchange them for cash or electronic money. Ceres awards points based on advertising revenue and works to activate users.

In the "D2C" segment, Diana Inc. and Bacchus Inc. plan, manufacture, and sell cosmetics and health food products. Additionally, Salus Inc. operates the online medical consultation site "Any Pill," providing online pill prescription services in partnership with medical institutions.

In the "DX" segment, Yumemi Inc. supports corporations in launching digital media and web services. The company has development experience with major restaurant chains and retailers, and is characterized by high rates of ongoing engagement.

The Financial Services segment includes blockchain-related services, online factoring services, and investment development operations. In blockchain-related services, Mercury Inc. operates the cryptocurrency exchange "CoinTrade" and also provides staking and lending services.

In online factoring services, "labol" provides invoice purchasing services for freelancers, enabling quick capital procurement. Additionally, "labol Card Payment" operates a service connecting merchants seeking card payment options with non-member stores.

In investment development operations, Ceres aims for investment returns through increased corporate value by investing in venture companies in growth sectors. The company makes decisions on selling stocks and other securities while considering market trends.

Management Policy

Ceres Inc. is working toward creating a prosperous world through internet marketing, based on its "Medium-Term Management Plan 2026" established in December 2021. The plan aims to build platforms that stimulate socioeconomic activity by creating a "token economy" that leverages point ecosystems and blockchain technology as a medium-to-long-term management strategy.

Ceres operates two main business segments: Mobile Services and Financial Services, each pursuing growth strategies. In Mobile Services, the company is strengthening its point-based ecosystem centered on the points site "Moppy," enhancing affiliate programs and direct-to-consumer partnerships to establish a points economy. The company is also promoting digital transformation support for corporate clients to improve profit margins.

In Financial Services, Ceres aims to become the leading company in blockchain for the Web3.0 era, with cryptocurrency exchanges Mercury and bitbank as core operations. Mercury is expanding its cryptocurrency offerings and developing new services, while bitbank is strengthening partnerships with major financial institutions and pursuing entry into digital asset custody trust services.

Ceres is actively advancing ESG and SDGs initiatives. The company is promoting carbon neutrality toward a decarbonized society and has launched an SDGs donation platform, contributing to a sustainable future. Additionally, Ceres is strengthening its corporate governance framework to drive sustained corporate value enhancement.

The Medium-Term Management Plan 2026 sets numerical targets of 400 billion yen in revenue and 100 billion yen in operating profit for fiscal year 2026. The company is executing strategies across each business segment to achieve these goals and drive sustainable growth and corporate value creation.

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