DESCENTE,LTD. (E00601) Stock Price

Descente is a group company consisting of the parent company and 11 subsidiaries, along with 7 affiliated companies. The group primarily manufactures and sells sportswear and related products. Related products include shoes and bags. The Descente Group also includes affiliated companies such as BS Investment Co., Ltd., which acquires and holds securities, and Itochu Corporation, a major trading company.

Descente's business is specialized in the manufacturing and sales of sportswear, with a focus on providing high-quality products for athletes and sports enthusiasts. Related products such as shoes and bags are offered as a diverse product lineup that supports various sports activities and meets a wide range of customer needs.

In this way, Descente operates its business centered on the manufacturing and sales of sportswear and related products. By providing products that perform across all sports scenes, the company contributes to the development of sports culture.

Descente has formulated its medium-term management plan "D-Summit 2023" covering the period from March 2022 to March 2024, and is pursuing a growth strategy aimed at achieving stable earnings across three markets: Japan, South Korea, and China. The plan is built on three key strategic priorities: regional strategy execution, improved profitability in the Japan business, and strengthened manufacturing capabilities.

Descente is pursuing region-specific strategies: improving profitability in Japan, achieving stable growth in South Korea, and expanding scale in China. In the Japan business, the company is strengthening its DTC (Direct to Consumer) operations as a core focus, advancing product planning and distribution reforms to enhance profitability. Additionally, the company aims to improve operational efficiency through system upgrades and the introduction of new human resources management practices.

In strengthening manufacturing, Descente is establishing itself as a premium sportswear brand and rolling out "MoveWear," a line of performance apparel. The company leverages its research and development facility (DISC) and in-house factories to develop products that meet consumer needs. Furthermore, the company is pursuing manufacturing practices that address materiality issues.

For financial targets in the fiscal year ending March 2024, Descente plans operating profit of 8,500 million yen, ordinary profit of 13,000 million yen, and net profit attributable to parent company shareholders of 11,000 million yen, aiming for record-high earnings. The company is also prioritizing an increased DTC composition ratio in the Japan business, targeting 55% or more of total domestic retail sales by the end of March 2024.

Descente is addressing materiality issues—including strengthened environmental protection initiatives and organizational culture development and talent utilization—to fulfill its social responsibilities and promote sustainable business growth. Through these strategies, Descente aims to enrich people's physical and mental well-being through sports and contribute to the creation of healthy lifestyles.