【JP:9242】Stock Price

Media Soken is a company specializing in career support services for students at technical colleges (kosen) and engineering-focused universities. The company operates nationwide "Job Research Seminars for Technical College Students" as its core offering, along with online events, internship support, and student information platforms including "Kosen Plus" and the web media publication "Monthly Kosen," which help students gather information and connect with employers.

The company's primary customers are listed and major companies in manufacturing, information technology, and construction, as well as technical colleges and universities. Revenue comes from exhibition fees and advertising fees paid by companies, and from operational contracts and sponsorships from educational institutions. Additional revenue streams include sales of job-hunting handbooks and official guidebooks, advertising, and contract web development services for companies.

The company's business is divided into two main segments: "Career Support Services" and "Web Content and Services." The Career Support Services segment includes company-hosted events, contract-operated school events, internship and recruitment support, and field-specific seminars. The Web segment handles production and operation of "Monthly Kosen," "Kosen Plus," "University-Specific Job-Hunting Handbook," and "Official Guidebook," as well as website development and maintenance for companies, and video and print production services.

As a leading employment support provider for National Institute of Technology (Kosen) students, the company pursues sustainable growth using revenue and operating profit margin as key performance indicators. Specifically, leveraging a foundation of 58 National Institutes of Technology nationwide (51 national, 3 public, 4 private), the company expands its reach through event operations and integrated web media services. It has achieved strong market penetration, with approximately 80% of students graduating in March 2026 registered on its information platform "Kosen Plus." Building on this expanded student base, the company aims to secure stable customer acquisition and revenue.

The company focuses investment on two pillars: career support events and web content services, with differentiation based on strong school networks and hands-on support. It stabilizes customer acquisition through embedding events in school activities and curricula, and capturing students via its information platform. By hosting job research seminars in growing sectors such as semiconductors and defense, the company simultaneously expands participating companies and deepens student engagement. It further differentiates through higher-margin services including corporate recruitment website development and commissioned educational materials and guidebooks.

For new market development, the company targets mid-sized and small enterprises through "Kosen Talent Recruitment Project," offering year-round recruitment support beyond one-time events to create new revenue streams. This strategy expands the customer base from large enterprises to mid-market and small companies, while cross-selling web production services and media operations to increase revenue per customer. Additionally, the company is strengthening services for engineering and science university students to expand its business scope horizontally.

Regarding technological innovation, the company prioritizes platform stability and data utilization. Beyond infrastructure investments including server upgrades, communication line capacity, and load balancing, it is strengthening system monitoring and management capabilities while recruiting and developing IT talent. The company also invests in data analytics and process systematization to improve student-company matching accuracy, building on the adoption of online interviews and digital briefings. This dual approach enhances service quality while ensuring operational stability.