SHIMANO INC. (7309) Stock Price

Shimano's primary business is the manufacturing and sale of bicycle components and fishing tackle. The Shimano Group consists of Shimano's headquarters and 49 consolidated subsidiaries through which these operations are conducted. Below is a detailed explanation of Shimano's business segments.

First, in the bicycle components business, Shimano manufactures and sells drivetrain and braking components such as derailleurs and brakes. Manufacturing is handled by Shimano and its subsidiaries including Shimano (Singapore) Pte. Ltd. and Shimano Components (Malaysia) Sdn. Bhd., while sales are conducted by Shimano Europe B.V. and Shimano North America Holding, Inc.

Second, in the fishing tackle business, Shimano manufactures and sells reels, rods, and other fishing gear. Manufacturing is handled by Shimano, Shimano Components (Malaysia) Sdn. Bhd., Shimano (Kunshan) Fishing Tackle Co., Ltd., and others, while sales are conducted by Shimano Europe B.V. and Shimano North America Holding, Inc.

As other business operations, Shimano manufactures and sells rowing-related products. These products are manufactured by Shimano and Shimano (Lianyungang) Industrial Co., Ltd., with Shimano primarily handling sales. Shimano also oversees its sales subsidiaries in Europe and North America.

Shimano pursues sustainable growth through its distinctive growth strategy. The company's management philosophy is grounded in the principle of "creating new value through the interaction between people and nature, and contributing to health and happiness." Based on this principle, Shimano continuously pursues innovation in both its bicycle components and fishing tackle businesses, aiming to provide superior products.

Shimano's growth strategy consists of three main pillars. First is the strengthening of core competencies and market focus. Shimano continuously refines its exceptional ideation, design, and technological capabilities, while strengthening its manufacturing capacity to transform new product ideas into reality. The company also implements targeted marketing with clearly defined customer segments.

Second is the creation of bicycle and fishing cultures and brand strengthening. Rather than viewing bicycles and fishing as mere hobbies or sports, Shimano positions them as cultures that provide enriched lifestyles. Through this approach, the company aims to elevate the social value of bicycles and fishing, thereby enhancing Shimano's brand value.

Third is the enhancement of corporate value. Shimano maintains a "virtuous cycle" that increases corporate value for all stakeholders—shareholders, customers, and employees—through the continuous delivery of inspiring products. Through these strategies, Shimano conducts sustainable business operations and continues its growth as a value-creation company.