BASE CO.,LTD. (4481) Stock Price

Market cap
¥62.2B
P/E ratio
13.2x
Base develops custom software solutions for financial, distribution, and manufacturing companies, specializing in system development and SAP-based ERP services.

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Business Overview

Base is a company whose primary business is custom software development, operating with one subsidiary. In an increasingly globalized industry, the company's mission is to support customers' competitive advantage and operational efficiency and automation by leveraging cutting-edge IT technology. Base's business consists solely of custom software development services, with no segment-based reporting.

Base's service offerings are divided into two categories: "System Development" and "Solutions." In system development, the company develops open-system solutions for the financial, distribution, and manufacturing sectors, with particular strength in financial systems development. Base provides end-to-end services from requirements definition through operational maintenance, with rigorous project and quality management.

Base has established a collaborative framework of Japanese and Chinese engineers, leveraging the strengths of both to deliver high-quality services. In operational maintenance, the company deploys staff to customers' information systems departments and focuses on skill development beyond technical expertise. The company utilizes its proprietary work-hour management system "b.mat" to optimize resource allocation and reduce costs.

In employee dispatch services, Base deploys staff to customer sites to participate in system planning phases and project management. Dispatched employees and development teams collaborate to achieve safer and more efficient development operations. In the solutions field, the company provides ERP-related services, primarily centered on SAP SE products.

Base provides services across three domains: ERP, CRM, and BASIS, addressing new implementations, upgrades, and migration projects. Leveraging accumulated experience and expertise, the company offers comprehensive support from implementation consulting through development and operational maintenance. The company also provides services for non-SAP SE solution products with an eye toward future expansion.

Management Policy

Base's mission is to continuously provide new value to customers by leveraging advanced IT technology. The company aims for sustainable growth and seeks to be a foundation for employees' livelihoods. Its management principles are mutual respect, sincerity, and doing one's best.

The company has set a target operating profit of 10 billion yen and prioritizes talent acquisition and development, and sales expansion as key strategies. Through its "grassroots strategy," the company expands divisions on a flat organizational structure to drive growth. It is strengthening recruitment activities through two channels—Japan and China—to secure top talent.

For talent development, the company enhances employee skills through "Base Academy" and promotes mastery of cutting-edge technologies such as AI and IoT. It also focuses on developing department heads and cultivating executive candidates. To expand sales, the company is strengthening partnerships with major system integrators and pursuing participation in new business areas.

Regarding the business environment, the company anticipates increased IT investment demand driven by accelerating digital transformation and plans to meet societal needs by leveraging technological capabilities. Amid a shortage of engineers, the company strengthens competitiveness by utilizing talent from both Japan and China. Operating profit is a key metric for sustainable growth.

Priority initiatives include deepening relationships with existing customers, expanding major customer bases, securing talent, improving quality, acquiring cutting-edge technologies, developing leadership, strengthening internal management systems, enhancing employee engagement, and advancing ESG and sustainability. Through these efforts, the company aims to increase corporate value.

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