BELLUNA CO.,LTD.JP:9997Stock Price

Market cap
¥90B
P/E ratio
9.4x
Berruna operates diverse businesses including real estate, hotels, cosmetics, apparel catalogs, traditional kimono sales, and nursing staff services across Japan.

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Business Overview

Berruna is a diversified company with multiple business segments. In its property business, the company engages in real estate leasing, real estate redevelopment, and development projects. Subsidiaries Texas and California handle these operations, while Grand Bell Hotel and MIRIAND HOO MALDIVES RESORTS operate the hotel business. Additionally, Eldorado manages golf courses and food and beverage establishments.

In the cosmetics and health food business, subsidiary Ozio sells cosmetics, while Refre sells health food products. In the gourmet business, Berruna sells food products, Japanese sake, and wine. In nursing-related business, Nurse Stage operates a mail-order service for nurses and, together with JOBSTUDIO PTE. LTD., provides nursing staff recruitment services.

In the kimono-related business, subsidiaries BANKAN Wamono, Sagabi, and Tokyo Masuiwaya sell traditional Japanese clothing products, while Maim operates a costume rental business. In the apparel and general merchandise business, Berruna and its subsidiaries sell clothing and household goods through catalogs and the internet. Min, IC Net, Marucho, and Select handle these operations.

In other businesses, Friendly operates a clothing wholesale business. In the database utilization business, Berruna and its subsidiaries conduct contract operations, while Sun Stage provides financing for mail-order sales operations, and BGL Label operates third-party logistics (3PL) services. Through these diverse business segments, Berruna meets a wide range of market needs.

Management Policy

Belluna is pursuing diversified business expansion as its growth strategy. Under its medium-term management plan for 2026-2028, the company aims to improve net sales, operating profit, and ROE. Specifically, it has set targets of 253.1 billion yen in net sales, 16.5 billion yen in operating profit, and 8.0-10.0% ROE.

The company positions its property business as a growth pillar, with particular emphasis on hotel development. Additionally, it is actively expanding its cosmetics and health food business, gourmet business, and nursing-related business as drivers of profit growth. This approach builds a business portfolio resilient to external market changes.

In its apparel and miscellaneous goods business and kimono-related business, the company aims to maximize profitability and operational efficiency. This will support business expansion and return the operating profit to profitability. The company is also advancing efficient operations in its database utilization business.

Belluna is optimizing the allocation of management resources while adapting to external market changes, with the goal of maximizing corporate value. Through these efforts, the company aims to meet the expectations of shareholders and investors.