HIRAGA CO., LTD. (7863) Stock Price

Hiraga operates primarily through the following business segments. First, in the sales promotion field, the company plans and executes campaigns and events designed to increase awareness of clients' products and services. This approach stimulates customer purchasing intent and drives sales growth.

Second, Hiraga plans and manages sales promotion management systems. These systems enable companies to conduct sales promotion activities efficiently and support process optimization. This allows clients to develop and execute effective marketing strategies.

Additionally, Hiraga focuses on digital marketing utilizing web and social media platforms. By leveraging online platforms to deliver targeted advertisements and content to specific audiences, the company aims to enhance brand awareness and acquire customers.

Furthermore, Hiraga provides comprehensive printing services. The company produces printed materials tailored to client needs, including brochures, posters, catalogs, and other diverse print products. This supports clients' promotional activities.

Hiraga is advancing Retail Tech Innovation under its mission to "observe retail distribution today and design tomorrow." Under its medium-term management plan "SPX2027," the company targets operating profit of 600 million yen or more, ROE of 10% or above, and a dividend payout ratio of 30% or above over the three-year period from 2025 to 2027. This demonstrates the company's commitment to becoming the industry leader in solving challenges within the retail sector.

To address an uncertain business environment marked by geopolitical risks, currency fluctuations, and surging energy prices, the company has established six priority initiatives. These include strengthening sales strategy, improving competitiveness and productivity, creating new businesses, enhancing productivity through efficiency and innovation, implementing human resource strategy based on diversity and inclusion, and promoting sustainable governance.

Hiraga operates sales promotion programs, promotional management systems, digital marketing, and comprehensive printing services. Through these business segments, the company supports corporate promotional activities and stimulates customer purchasing intent to drive revenue growth. In particular, its digital marketing division leverages web and social media platforms to deliver targeted advertising and content to specific audience segments.