MORITA HOLDINGS CORPORATION (6455) Stock Price

Morita Holdings manufactures and sells fire trucks, fire extinguishers, disaster prevention equipment, environmental vehicles, and environmental equipment. The company also designs and constructs environmental plants. These operations are conducted through the company and its 17 subsidiaries and 3 affiliated companies.

The company's business is organized into four main segments. In the fire truck business, 13 companies including Morita Corporation and BRONTO SKYLIFT OY AB manufacture and sell fire trucks, addressing fire-related needs.

In the disaster prevention business, Morita Miyata Industries Co., Ltd. supplies fire extinguishers, fire suppression equipment, and fire alarm systems. This segment provides products necessary for fire prevention and firefighting activities, supporting safety.

In the industrial machinery business, Morita Environmental Tech Co., Ltd. handles industrial machinery, press equipment, and environmental plants. This supports diverse industrial needs and enables efficient production.

Finally, in the environmental vehicle business, three companies including Morita Econos Co., Ltd. and Nanjing Chenguang Morita Environmental Protection Technology Co., Ltd. provide sanitation vehicles and waste collection vehicles and other environmental protection vehicles. This contributes to environmental conservation.

Morita Holdings aims to advance sustainability and enhance corporate value, with a purpose of protecting human and planetary life through technology that supports "safety and security." Based on this philosophy, the company is working to become a trusted enterprise that contributes to society.

Under its medium-term management plan "Morita Reborn 2025," the company has set targets of 12% operating profit margin, 10% ROE, and 2.5% or higher DOE. The company is also pursuing steady growth by setting a record-high operating profit target and allocating 20 billion yen for growth strategy investments.

Morita Holdings is developing an AI-powered on-site command support system and electric vehicle fire pump trucks. These initiatives aim to respond to increasingly complex disaster scenes and optimize firefighting operations for the future.

The company is sponsoring the Osaka Kansai Expo and conducting demonstration experiments to advance digital transformation in partnership with the Osaka City Fire Department. Through these efforts, Morita Holdings seeks to establish itself as a company delivering safety and security by realizing optimal firefighting operations in future society.