- JP-listed companies
- Aiming Inc.
Aiming Inc. (3911) Stock Price
Price and Volume
Market Cap
PER
PBR
Business Overview
Aiming operates free-to-play online games primarily for smartphones, with the mission of "creating Aiming fans worldwide." The business is divided into two main segments: online game distribution services and commissioned game development and operation services.
In its online game distribution services, Aiming provides free-to-play games for smartphones. Users can enjoy games at no cost, but are charged for certain items and premium features. Additionally, Aiming licenses its game intellectual property to other distributors and generates revenue from licensing fees.
In its commissioned game development and operation services, Aiming undertakes game planning, development, and operation projects from other distributors. Revenue from these services consists of commission fees, and Aiming also receives performance-based bonuses when sales exceed specified thresholds.
Aiming specializes in developing MMO (Massively Multiplayer Online) games. MMOs are games where large numbers of players connect simultaneously, characterized by player-to-player communication and community building. Aiming aims to foster real-time communities that transcend nationality and generation.
Representative game titles include "Logres: Sword and Magic - The Ancient Goddess," "Dragon Quest Tact," and "I'm Trying to Become the Hidden Powerhouse - Master of Garden." These games are available for iOS and Android, with "Logres: Sword and Magic - The Ancient Goddess" surpassing 9 million downloads.
Management Policy
Aiming is pursuing growth strategies both domestically and internationally to expand its market share in the online gaming sector. Domestically, the company is focusing on titles under development and strengthening the distribution of licensed titles. In overseas markets, it is actively entering new markets through partnerships with local companies and leveraging overseas offices.
The company prioritizes organizational optimization and employee capability enhancement. By adopting a project-based structure and promoting cross-functional communication, it enables rapid decision-making. Additionally, it has introduced a divisional structure to build a system capable of handling diverse game development.
Aiming is also focusing on strengthening titles under development. In an increasingly competitive environment, the company aims to acquire new users through improved graphics and game quality, as well as leveraging major intellectual properties. This approach supports the development of titles with high success potential.
Expanding new titles is also a key part of the strategy. Through in-house development, joint ventures, and licensed titles, the company is expanding its title portfolio to achieve stable growth. This provides users with diverse gaming experiences.
The company emphasizes strengthening service safety and integrity. To provide a secure environment for users, it is reinforcing terms of service compliance and monitoring systems. This improves reliability and supports business development.
System enhancement is also a critical priority. To ensure stable system operations for internet-based services, the company is making capital investments in load balancing and other infrastructure to strengthen its system foundation.
The company is also advancing its internal management framework. To respond to rapid changes in the business environment and maintain sustainable growth, it is enhancing the effectiveness of internal controls and strengthening corporate governance. This supports risk management and operational efficiency.
Global market expansion is also a key focus. With an eye toward growth opportunities in the Asian market, the company has established a branch in Taiwan and is advancing expansion into Traditional Chinese-speaking regions. This maximizes revenue and promotes alliances with global developers and companies.