AppLovin CorpAPP

Market cap

$224B

P/E ratio

	Dec 31, 2021	Dec 31, 2022	Dec 31, 2023	Dec 31, 2024
Revenue	2,793	2,817	3,283	4,709
Cost of revenue	988	1,256	1,059	1,167
Sales and marketing	1,130	920	831	849
Research and development	366	508	592	639
General and administrative	159	182	153	181
Total costs and expenses	2,643	2,865	2,635	2,836
Income (loss) from operations	150	-48	648	1,873
Interest expense and loss on settlement of debt	103	172	276	318
Other income, net	-1	14	8	21
Total other expense, net	-104	-157	-268	-297
Net income (loss) before income taxes	46	-205	381	1,576
Income Tax Expense (Benefit)	11	-12	24	-4
Net income (loss)	35	-193	357	1,580
Less: Net loss attributable to noncontrolling interest	-0	-0	-	-
Net income (loss) attributable to AppLovin	35	-193	357	1,580
Less: Net income attributable to participating securities	4	-	2	3
Net income (loss) attributable to common stock—Basic	32	-193	355	1,577
Net income (loss) attributable to common stock—Diluted	32	-193	355	1,577
Earnings Per Share, Basic	0.1	-0.52	1.01	4.68
Earnings Per Share, Diluted	0.09	-0.52	0.98	4.53